Define what to build first. Prioritise ruthlessly. Choose the right build approach.
Most MVPs are too big, too slow, or too pretty. We choose the right MVP type (Wizard-of-Oz, concierge, single-feature, smoke-test), apply Riskiest-Assumption Tests, and prioritise with RICE — so the MVP tests the riskiest hypothesis first, not the easiest.
A senior-led delivery sequence — not a template dump. Each phase is operated with your team, not handed over as a deck.
Lock the riskiest assumption the MVP must validate and the explicit success / kill criteria.
Apply Now / Next / Later prioritisation; cut to the smallest version that meaningfully tests the hypothesis.
Sequence the 12-week build plan with team, vendors and weekly demo cadence; lock dependencies.
Operate the build with weekly demo, fortnightly customer test and a kill-switch at week 6.
Read-out validation results against success criteria; decide persevere / pivot / kill with the board.
2–3 weeks (planning); 12 weeks (build)