SFS_10Startup Foundation System™ 3–4 weeks

Business Model Design & Scalability

Revenue logic clarity. Cost strategy. Profit strategy. Unit economics strategy.

Why it matters

A great product on a broken business model dies. We use BMC + Lean Canvas + a unit-economics v0 model (CAC, LTV, payback, contribution margin) — so the company is fundable on the math, not just the story.

Scope covered

Business Model Canvas (BMC) v1 — 9 blocks with risk-ranked assumptions

Lean Canvas v1 — problem, solution, UVP, channels, revenue, cost, KPIs

Revenue model design (subscription / usage / hybrid / marketplace / transaction)

Cost strategy (variable vs fixed, COGS architecture)

Unit-economics v0 — CAC, LTV, payback, contribution margin, gross margin

Scalability stress-test (10× / 100× volume what breaks?)

How we run it

Our methodology

A senior-led delivery sequence — not a template dump. Each phase is operated with your team, not handed over as a deck.

1
Business model canvas
Week 1
Map the current business model — segments, value, channels, revenue, cost — and stress-test each block.
2
Unit economics build
Week 1–2
Compute CAC, LTV, payback, gross margin and contribution margin per segment and channel.
3
Scalability & defensibility
Week 2–3
Test the model for scalability (operating leverage) and defensibility (network effects, switching cost).
4
Model alternatives & decision
Week 3–4
Evaluate adjacent monetisation models (subscription / usage / marketplace); decide and document the bet.